“The time for action is now. It is never too late to do something.” In the season 7 premiere episode of Constant Elevation, I share my thoughts on opportunities with the communications community that I am sensing right in front of us, and if we don’t act on them immediately, we may not be as prepared for the high-end fight as we would prefer. I’m also excited to announce new merch, visit the constantelevation.co/shop to purchase your limited edition #CSWS morale patch now!